We want to empower you to be positive during pregnancy, labour and birth. Society has this “thing” that as soon as you’re pregnant, everyone knows better than you. Especially if it’s your first.

Birth has a really bad reputation. TV shows, films all picture birth as a medical condition. No wonder it's wired in our brain as something painful and scary. We are here to change perspectives about birth.

“There is a secret in our culture, and it’s not that birth is painful. It’s that women are strong.” – Laura Stavoe Harm

It’s time to tell society to: Get Off My Back with your opinions. Get Off My Back with your traumatic birth stories. I'll promise to Get Off My Back during labour, and trust my body.